Lingerie is doing sport

Long relegated to stores’ specialized section where few options were available, women’s sportswear is taking its revenge and now holds a prime place.

By Félina Reydellet Published on 18 September 2018 Share

In line with inclusive lingerie adapted to different female body types, increasingly more brands are reinventing technical sports underwear to reach the widest number of consumers. Noticing that women practicing sports were forced to purchase in the men or children departments, the two founders of the startup Révèle decided to create a range with adapted.

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