The plus-size strategy : 5 brands to watch

With the advent of more inclusive Fashion Weeks, magazine covers featuring plus-size models and new, generously built muses, the plus-size strategy seems to be on-trend with brands seeking to reconcile women with their bodies…

By Eléonore Terzian Published on 17 December 2018 Share

With the advent of more inclusive Fashion Weeks, magazine covers featuring plus-size models and new, generously built muses, the plus-size strategy seems to be on-trend with brands seeking to reconcile women with their bodies. Defying traditional fashion and beauty canons, the new muses are paving the way for greater diversity in design circles. Their names.

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