Apartment shops

5 examples of brands who try to reinvent retail by offering new user experiences inside beautiful apartments…

By Félina Reydellet Published on 12 February 2018 Share

Offer a differentiating and personifying experience; welcome the customer as if in a home; offer a contact point; allow the discovery and testing of collections; and access the art of living of a brand directly to its consumer. Such are the stakes of boutique apartments and one stop shops, reinventing the shopping culture on a.

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