eBay launches an « unconscious » shopping experience

In partnership with Saatchi Art, eBay reinvented retail trade in a London art gallery for 48 hours…

By Ellie Michel Published on 24 October 2017 Share

Entitled “The Art of Shopping”, the experience uses pioneering neuroscience to inspire the purchase. A revolutionary concept brilliantly mixing art and technology, revealing consumers’ subconscious desires… The starting point is a shopping research based on neuroscience, comparing “shop-y-cats” – who follow the herd, buying the same pieces as others in an impulsive manner – and.

This content is exclusively for subscribers

NellyRodi Get access to The Review and to all NellyRodi tools
Monthly fee (Automatically renewed every year) 200€ HT or €1500 (without added taxes) for the whole year Subscribe
Editions Package

All the benefits of the annual package + Digital Editions on demand

Get in touch