As Jack Ma pointed out at Alibaba’s Gateway’17 event in Detroit, today’s customers want to be healthy and happy, no matter where they are. Surveys confirm this statement. At a time when the obsession with ownership is giving way to other fixations, 94% of Gen Z respondents consider that a sound mind and body is.
The future of the spa experience
Wellness hubs are shifting away from the traditional thermal spa experience towards novel therapeutic rituals intended to benefit the body, mind and spirit.